man in suit with hands out "holding" a scope creep diagram doodle diagram

What is Scope Creep?

In our software development process, the Scope process of a project is the collection of requirements and features that define what needs to be done to complete the project… but what is scope creep? Scope creep is the tendency for those requirements or features to grow during the project.  A single deliverable can turn into…

Laptop with Google open, notepad and pens, and phone

Do You Need Digital Branding?

It’s not easy being a small business owner. Around 50% of small businesses last less than 5 years according to the Bureau of Labour Statistics. Why is that? There are various reasons such as not understanding consumer demands, failure to adapt to new challenges, improper use of funds or not intelligently investing in any digital…