Your business and brand are cohesive, and your website is consistent. Maybe you’ve decided to post on social media once a month or even once a week. You might be doing everything in your will power to stand out in your industry, but you’re still on the 7th page in a Google search or any other search engine. Or worse, you don’t show up on a general search. It’s time for you to conduct an SEO check to see why you’re not ranking as high as you’d like on search engines.
What’s SEO, and why do I need to have an SEO check? We’re glad you asked.
What is SEO?
SEO simply stands for Search Engine Optimization. Every business wants positive SEO because it’s the process of increasing the quality and quantity of website traffic. How do you do that? You must increase the visibility of your website to users of a search engine (i.e. Google, Yahoo, Bing, etc.). This all by improving with unpaid results, as some refer to it as “organic” or “natural” search results. Each search engine has an algorithm or guidelines of important factors for a website to be successful and raise their ranking. An SEO check can get you started on these details.
Why do I need an SEO check and what’s next?
Your SEO check will be able to give you the analytics of your site. Plus, you can get tips on how to optimize your website for long-term success in SEO. If your goal is to get more business by having more traffic on your website, this is why you need an SEO check. You will only be able to accomplish those goals through SEO. It’s one of the new ways of marketing these days. Your SEO check will be able to analyze your website and give you specific tips in order to increase your rankings. Once you receive your report, what’s next?
Since every website is different, the answer as to why you’re struggling to gain more traffic will differ from company to company. In turn, this means that what you do next depends on your analysis report in your SEO check. If you do not have an out-sourced marketing team or one in-house, this may be the time to invest in one. You can try to do it on your own, but typically it’s not a quick fix for something like this. A marketing team will have the skills and time to complete the necessary tasks to help your website gain more positive, organic SEO. Unfortunately, depending on your industry and location, gaining more traffic can take time. Be patient with your marketing team and give it at least 6 months to see if your consumer revenue and traffic numbers have changed.
At Dorian Solutions, we are able to provide a free SEO check for your website. We have a team that is dedicated to providing services that can boost the traffic coming to your site in hopes of your business gaining more revenue. Call us today to find out more about what we offer.